Utama, Andyan Pradipta, et al. “TRANSFORMATION OF OK OCE MSMES THROUGH DIGITAL CONTENT STRATEGY TO INCREASE BRAND AWARENESS AND COMPETITIVENESS”. BESIRU : Jurnal Pengabdian Masyarakat, vol. 3, no. 6, June 2026, pp. 602-8, https://doi.org/10.62335/besiru.v3i6.2676.